Main Task

Hello Examiner and welcome to my blog. This past year has been amazing as I have learnt so many different skills that i hope you will see in my final production below.  For ease of navigation I have also included a labels system to the side of my blog.

Below is my final music video for the artist Daughter to their song "Smother".

Thank you!

Ancillary Text 1 - DVD COVER

The first of my ancillary texts is complete. I really like how it's turned out and I think it goes well with both my Website and Music Video.

Below is my DVD cover

I also did an analyse of it below

Admittedly not as eye catching a DVD covers from pop or mainstream bands, I think it works with the subtly of the band Daughter and would attract fans of the band and also perhaps people who are interested in indie/folk bands.   

Ancillary Text 2 - Website Homepage

For my second ancillary text I created a website for the band Daughter (link -http://zoeelizabeth1997.wix.com/daughtermusic )

I've also included a powerpoint showing my own analysis of the homepage

Ancillary-Text-2

EVALUATION Q.1

In what ways does your media product use,develop or challenge forms and conventions of real media products?
For this question I did a sort of director's commentary using examples that I reference when speaking -

EVALUATION Q2

How effective is the combination of your main task and ancillary texts?

For this question I decided to do a vlog whilst referencing a survey I had made for audience research.

EVALUATION Q.3

What have you learnt from your audience feedback?
To answer this response I asked some viewers of my video what they thought about it and then filmed my response in a vlog.

The questions I asked-

What genre did you think the video was?

Who is the target audience?

Is there anything you would change?

What was the part that stood out the most?

EVALUATION Q.4

How did you use media technologies in the construction and research, planning and evaluation stages?
For this question I created a PowerPoint to explore the technologies I used

Media Evaluation q4

A2 Evaluation Question Ideas

When I have completed my Main Task along with my ancillary texts, I will then be going on to answer the 4 Evaluation which you can see below ;

1. In what ways does your media product use, develop or challenge forms and conventions of real media products?
2. How effective is the combination of your main product and ancillary texts?
3. What have you learnt from your audience feedback?
4. How did you use media technologies in the construction and research, planning and evaluation stages?

These need to answered in depth in order to communicate how much I've thought about the pre-production, production and post-production of my music video, DVD cover and website. They also need to be answered in different creative ways.

For the 1st question I thought I would do a directors commentary as this would enable me to highlight specific forms and conventions developed, challenge or used within my video. However I think I need to extend upon this to show why and from where I found conventions. I could do this by adding clips of existing real media productions to further illustrate my points. I found a really good example of a student who has done a similar thing to what I would do-https://www.youtube.com/watch?feature=player_embedded&v=YXkQZkaNFmM - the effective use of the ribbon to illustrate his thought process was a really interesting idea I think I could develop.

In the 2nd question it's important to show synergy between my three products. I think the most effective way to do this would be audience feedback with surveys and videos uploaded onto powerpoint or Prezi in order to show my thoughts and also my target audience's responses on the effectiveness. I found an example where they have used PowToon, a website I think would be interesting and effective to use.

I think the use of the cartoons is fun to watch and effective in illustrating their points, however I would like to add more audience feedback and analysis. 

The 3rd question I would like to do film the audiences reactions to my music video, similar to many YouTube series such as the channel TheFineBros -https://www.youtube.com/user/TheFineBros- as I think this would be showing first hand audience research that I could perhaps do a vlog that has me reacting to their feedback, directly answering the question. 

The 4th question I think could be effectively answered by an interactive mindmap show my development through three stages of production and the technologies used. Maybe an interview situation could be effective as well as it would enable me to go into detail about the technologies I used.

Artist Permission

As I have chosen a different artist I again needed to ask permission to use the song. Using the same method of Facebook I directly messaged Daughter.

 

Audience Response to Chosen Track

In order to get some audience feedback of what people would expect in the video when they listened to the track, I played a few people of my target audience age the song that I have chosen for my music video. No-one had heard the song previous to me playing it to them.

Below are the answers-

Response 1 Response 2 Response 3 Response 4

 What I found was that most seemed to focus heavily on the post-production stage- colour treatment etc.- which is what I expected as I think my chosen track does have a sad tone perhaps prompting the responses that said dark tones or black and white. What I was interested by was the first response as she had no idea of my idea's for the video and yet she suggested some scenes which I had featured such as a "girl running" which suggests I'm hitting what my target audience would expect.

Below are the responses